Case Western Reserve’s Office of University Marketing and Communications (UMC) is composed of a team of award-winning designers, writers, editors, media relations specialists, video producers and web developers. If you need posters, flyers, brochures, logos, photography, video and other requests to reach your external audiences of prospective students, alumni and the general public, then UMC can help facilitate and fulfill your requests.
Some of the most important messages we send are destined for internal audiences—the faculty, staff and students who make up the Case Western Reserve University community. Our internal communications team works to reach these groups through The Daily, as well as independent email messages, newsletters and social media.
Within the College of Arts and Sciences, the internal communications manager promotes the College of Arts and Sciences, its people and its programs to a range of audiences. The internal communications manager also provides guidance and support to our faculty and staff, helping to develop communications strategies and identify resources.
But what exactly is internal communications?
In simplest terms, internal communications are those involving members of our own community—faculty, staff, and students. In some instances, that term extends to alumni and other supporters, but the core of the work is campus-focused. In practice, internal communications managers work on such efforts as College-wide newsletters, website and social media updates, and, in some cases, speeches and presentations for key school leaders. Because each school has its own unique needs, the internal communications manager works with the dean to determine annual priorities.
The internal communications manager can also be your advocate, highlighting stories that may merit broader attention—across the campus, and, in some cases, even beyond it.
For communications that go beyond the College—for example, marketing an event, designing a program brochure, or working with media to try to secure press coverage—refer to the list below. If you still have questions, please contact your internal communications manager for help.
The Daily: For items you would like to share via The Daily, please complete The Daily’s submission form.
Emails to external audiences (primarily alumni and development communications): Submit your request through this email intake form.
Media Coverage: To submit a request for outside media coverage, please send the details to the internal communications manager who can share them with your Media Relations representative for consideration.
Projects: Requests for printed pieces, publications, digital marketing support, videos, etc. should be submitted through the UMC Project Request Form.
Think magazine: Send ideas for short newsy stories or longer features about students, faculty, staff or alumni to Sandra.Livingston@case.edu.
- art/sci magazine: Send ideas for short newsy stories or longer features about students, faculty, staff or alumni to editor Arthur Evenchik.
UMC will not be able to accept every project request received from across the campus. Criteria for selection include the subject’s strategic significance, degree of complexity/resources required, and timing as it relates to other project deadlines. One point to keep in mind, though: The earlier you submit a request, the greater the likelihood it will get approved.